Buying groceries, tracking our health, finding a date: whatever we want to do, odds are that we can now do it online. But few of us ask how all these digital products are designed or why. It’s time we changed that. Many of the services we rely on are full of oversights, biases and downright ethical nightmares. Chatbots that harass women. Sign-up forms that fail anyone who’s not straight. Social media sites that send messages about dead relatives. Algorithms that put more black people behind bars. Technically Wrong takes an unflinching look at the values, processes and assumptions that lead to these problems and more. Wachter-Boettcher demystifies the tech industry, leaving those of us on the other side of the screen better prepared to make informed choices about the services we use—and demand more from the companies behind them.
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A revealing look at how tech industry bias and blind spots get baked into digital products—and harm us all.
"The stories she [Sara Wachter-Boettcher] tells... are good, as are the examples she provides of corporate failure."

Produktdetaljer

ISBN
9780393356045
Publisert
2018-11-20
Utgiver
Vendor
Ww Norton & Co
Vekt
184 gr
Høyde
206 mm
Bredde
137 mm
Dybde
18 mm
Aldersnivå
G, 01
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
240

Biographical note

Sara Wachter-Boettcher runs Rare Union, a consultancy based in Philadelphia, and is the author of Technically Wrong, Design for Real Life, with Eric Meyer, and Content Everywhere. She helps organizations with digital product and content strategy, and speaks at conferences worldwide.