Writing Creatively for Work or Study Easy Techniques to Engage Your Readers
Produktdetaljer
Biographical note
Helen Kara is an independent researcher, scholar and author. She is the author of several books, including Creative Research Methods: A Practical Guide (2020), and has been teaching creative professional writing to people from a wide variety of occupations and workplaces since 2015.<p>'This book is an absolute treasure trove of creative writing techniques and ideas. With great clarity and common sense, Helen Kara demystifies creative writing in a way that will give anyone in a work or study setting the knowledge and confidence to put these suggestions into practice.'<br /><b>Kate Fox, stand-up poet and broadcaster</b><br /><br />'Everyone from students to business owners will benefit from Helen Kara's insightful and entertaining exploration of the secrets behind memorable, engaging and authentic writing.'<br /><b>C. L. Taylor, <i>Sunday Times </i>bestselling author</b><br /><br />'Creative methods<br />Transform dusty documents –<br />Readers wake and smile.'<br /><b>Helen Sword, author of <i>Writing For Pleasure</i></b></p>
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A unique guide featuring tips for improving your professional writing through creative formats and techniques.
Workplace writing doesn’t have to be dull. In fact, there’s evidence that more creative approaches can capture a reader’s interest and increase the accessibility, comprehension and memorability of the most everyday documents.
Writing creatively for work or study shows you how to apply formats and techniques from creative writing to professional communication. Whether you’re creating a business plan, a sales report or terms and conditions, simple principles such as establishing tension, using sensory language and employing well-chosen metaphors can engage a reader’s emotions, turning a drab piece of prose into something memorable. At the more inventive end of the scale, documents in the form of novels, comic books or even film scripts can have a dramatic impact and ensure your work makes a lasting impression.
Featuring a wealth of real-life examples, plus exercises to help you develop your skills, Writing creatively for work or study proves that writing for work can also be fun.
Introduction: creative writing techniques in the workplace
1 Stories and fiction
2 Writing from life
3 Poetry
4 Graphic writing
5 Dramatic writing
6 Epistolary and digital writing
7 The personal is professional
8 Good practice in writing
Conclusion: Drawing the threads together
Workplace writing doesn’t have to be dull. In fact, there’s evidence that more creative approaches can capture a reader’s interest and increase the accessibility, comprehension and memorability of the most everyday documents.
Writing creatively for work or study shows you how to apply formats and techniques from creative writing to professional communication. Whether you’re creating a business plan, a sales report or terms and conditions, simple principles such as establishing tension, using sensory language and employing well-chosen metaphors can engage a reader’s emotions, turning a drab piece of prose into something memorable. At the more inventive end of the scale, documents in the form of novels, comic books or even film scripts can have a dramatic impact and ensure your work makes a lasting impression.
Featuring a wealth of real-life examples, plus exercises to help you develop your skills, Writing creatively for work or study proves that writing for work can also be fun.