This book offers a wide-scale, interdisciplinary analysis and guide to
social media and political communication, examining the political use
of social media platforms such as Twitter, Facebook, Instagram and
TikTok. From disinformation to artificial intelligence, Jeremy
Lipschultz explores how social media tools are being deployed by
"good" and "bad" political actors. The use of "fake news" or
disinformation is clearly contextualized for readers within a wider
understanding of the historic uses of propaganda, persuasion and
political advertising. Lipschultz also examines how social media is
used by activists and social movements to increase civic engagement
and amplify social issues. The book surveys traditional media
communication theories and methods, exploring newsgatekeeping,
propaganda, persuasion and personal influence, and diffusion of new
technologies and ideas, teaching vital critical thinking methods for
consuming, engaging with, and understanding political social media
content from a media literacy perspective. It also includes social
network analyses which offer visual representations of social media
crowds that influence social movements and political change. Essential
reading for students of Media and Cultural Studies, Communication,
Journalism, Political Science, and Information Technology, as well as
anyone wishing to understand the current intersection of social media
and politics.
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Produktdetaljer
ISBN
9781000609431
Publisert
2022
Utgave
1. utgave
Utgiver
Vendor
Routledge
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter