Join the celebration at the Rainbow Parade and witness a heartwarming story of acceptance and friendship. In this joyful picture book, LGBTQ+ advocates Shane Jordan and Rick Hendrix take young readers on a colorful journey of self-expression and acceptance.
Set at a stormy pride parade, the story follows a child who is free to express their gender identity, celebrating with their father. But when they come across a non-binary child who doesn't feel comfortable in their own skin, they lend a helping hand and show them that they are seen, accepted, and loved.
Gentle storytelling and stunning illustrations play on the magical experience of finding one's community. Featuring expert back matter by Mayo Clinic clinical psychologist Cesar Gonzalez, PhD, LP, ABPP, The Rainbow Parade encourages children and gatekeepers to break down stereotypes and embrace diversity. This book offers a timely and important lesson on the power of love, friendship, and acceptance.
Perfect for children of all identities, The Rainbow Parade is a must-have addition to any bookshelf. Let your own rainbow shine with this wonderful story of celebrating who you are and accepting others for who they are.
Mayo Clinic Press Kids creates empowering health and wellness content in partnership with pediatric experts. Proceeds from the sale of every book go to benefit important medical research and education at Mayo Clinic.
- Shane and Rick run the hugely popular Instagram account, @IzzyTheFrenchie, which has over 1 million followers. Izzy herself is a bit of an LGBTQ+ icon, and her presence in the book is sure to delight fans of the account.
- With over 30 years of experience in the music industry, the LGBTQ+ community, and activism spaces, Shane and Rick are well-connected and beloved by celebrities across genres, and has already garnered blurbs from Chelsea Clinton, Neil Patrick Harris, Kristin Chenoweth, Whoopi Goldberg, Paris Hilton, and Tom Daley, with more to come.
- As LGBTQ+ advocates, Shane and Rick are committed to caring for their community and will be buying back 5,000 copies to donate to libraries and schools, ensuring that their message reaches even more children.
- The Human Rights Campaign, Stonewall Foundation, and even the White House have confirmed promotion and/or blurbs for the book. In addition, they have received promised support from the Milk Estate, GLAAD, and the Trevor Project. The support of these organizations is a testament to the importance of the message in this book.
- The Elton John Aids Foundation will receive a percentage of the author's proceeds from the sale of each book.
- A powerful message of visibility, embracing diversity, and acceptance,The Rainbow Parade is an essential addition to any child's bookshelf.
- With back matter written by Mayo Clinic's own clinical psychologist, Dr. Cesar Gonzalez, The Rainbow Parade offers expert, age-appropriate content on breaking down stereotypes and fostering an environment of love and acceptance. The story is both engaging and educational, making it the perfect choice for parents, educators, and caregivers.
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Biographical note
Shane Jordan is an author, philanthropist, consultant, and digital media strategist, as well as a staunch advocate for the LGBTQ+ community. His debut book was published in 2020. When not advocating for LGBTQ+ rights, he often spends time with his French bulldog, Izzy, deciding which fabulous dress she will wear each day!
@ShaneWJordan | @IzzyThe.Frenchie
Rick Hendrix is a writer, director, political consultant, and filmmaker. For more than two decades, he’s owned one of the most influential institutions in the music industry, promoting renowned artists such as U2 and Mariah Carey, among others. His most recent book, released in 2020, became a national bestseller. In his free time, Rick enjoys volunteering, spending time at the beach, and conducting research for his projects.
@DrRickHendrix
Jieting Chen is an illustrator, animator, and designer who has produced and directed several award-winning short animations. She is devoted to creating books and videos that represent and inspire children of many different cultures and backgrounds.