This book provides an end-to-end view of revenue management in the
hospitality industry. The book highlights the origins of hotel
reservations systems and revenue management, challenges unique to
hotels, revenue management models, new generation retailing, and
personalization and steps required to remain competitive in the
marketplace. This book is intended for practitioners to understand the
basics and have a comprehensive view of the impacts of revenue
management on product distribution, reservations, inventory control,
including the latest advances in the field of attribute-based room
pricing and inventory control. There are several aspects of revenue
management that are not covered in books and journal articles such as
hotel pricing, hotel fully allocated costs, content parity, impact of
Online Travel Agencies on hotels, competitive revenue management and
attribute-based room pricing and inventory control which represents
the last frontier in hotel revenue management with intelligent
retailing. Leveraging emerging technologies, such as Artificial
Intelligence and Blockchain and the future state of revenue
management, are also addressed.
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Origins to the Last Frontier
Produktdetaljer
ISBN
9783031143021
Publisert
2022
Utgiver
Vendor
Springer
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter