Pharmaceutical Advertising as a Source of Consumer Self-Empowerment Evidence from Four Countries Koinig Isabell Heftet / 2016 / Engelsk
Media and Change Management Creating a Path for New Content Formats, Business Models, Consumer Roles, and Business Responsibility Karmasin Matthias Heftet / 2023 / Engelsk
Media and Change Management Creating a Path for New Content Formats, Business Models, Consumer Roles, and Business Responsibility Karmasin Matthias Innbundet / 2022 / Engelsk