<p><strong>"Overall, this is an easy-to-read book that provides a rich set of both theoretical background and field study evidence on three major topics of sports events, namely impacts, consumer behaviour and experiences, and sports events identities. The book nicely integrates theoretical concepts with practical evidence gathered through a wide spectrum of international case studies and thorough literature reviews. The book provides a good, international, and holistic overview of the themes that it analyses. International sports events makes very useful reading for researchers, academics, postgraduate students, and professionals involved in sports events, such as destination managers, policy makers, and sports events organizers." </strong>-<em> Marianna Sigala, University of the Aegean</em></p><p><strong>"The contributions to this book, in isolation, represent interesting and valuable papers on a wide range of sports and sports event themes...</strong><strong>which in an emerging field will be of interest to students and researchers alike." </strong>– <em>Annals of Tourism Research</em></p>
Produktdetaljer
Biographical note
Richard Shipway, Ph.D., is Associate Dean: International Engagement and Senior Lecturer in Sports Studies in the School of Tourism, Bournemouth University, UK.
Alan Fyall, Ph.D., is Orange County Endowed Professor of Tourism Marketing, Rosen College of Hospitality Management, University of Central Florida, USA.