"This edition caters to a diverse audience, offering an insightful exploration of the esports phenomenon through the perspective of a seasoned professional. The author’s journey from a professional esports player and tournament organizer to the CEO of the innovative company Passport.GG, which supports grassroots communities, provides a unique and authoritative viewpoint. Within these pages, the author imparts practical knowledge and experiences in competition organization and stakeholder engagement, along with thoughtful reflections on the future of esports. The discussion extends to the integration of modern technologies such as AI and blockchain, making this a valuable resource for anyone interested in the evolving landscape of esports."

- Ramil Aliyev, Board Member of Global Esports Federation, Ex-Board Member of International Esports Federation, Ex-Board Member of European Esports Federation

Esports is an industry that has catapulted into the mainstream with massive prize pools and millions of global viewers. But what is esports? Is it esports, Esports, E-sports, or eSports? Is it a sport or just gaming? Can it be a viable career? Will it ever be included in the Olympics? For the younger generation, these answers may be clear, but for those who remember wired phones, esports can be baffling. This comprehensive guide is tailored for parents, teachers, marketing managers, government officials, and others who are uncertain about esports. Ignat’s personal journey in esports, which began in 2000, offers unique insights into the industry’s backstage for everyone. Dive into the world of esports with this essential companion and find online access to course material included in the book. GLHF!

Ignat Bobrovich is an industry expert who has tried almost every role in esports—from professional player to C-level executive of an esports media holding, official representative, and startup founder.

“A champion sim racer, turned executive, with multiple qualifications, the expertise of a business mogul and the hunger of an eager teenager in their first role; Ignat Bobrovich is truly unique. For him to put forward a practical handbook on the world of esports, and his experiences within the sector through the years, through the evolutions, and through his eyes operating in different roles, is absolute golddust.  No doubt, a must read for anyone seeking to enter the esports arena professionally, as well as for practitioners already working in esports.  Ignat’s experiences will have learning value at every level; whether a new entrant or someone who has been around the scene for a little longer.  One way or another, having the ability to pick up from the experiences of someone that has seen every side of story is one not to be passed; especially when that person is someone that is a bonafide legend.” (Dev Kumar Parmar, International Sports (and esports) Lawyer and Senior Professor, London, UK, @dkp_official)

“This edition caters to a diverse audience, offering an insightful exploration of the esports phenomenon through the perspective of a seasoned professional. The author’s journey from a professional esports player and tournament organizer to the CEO of the innovative company Passport.GG, which supports grassroots communities, provides a unique and authoritative viewpoint. Within these pages, the author imparts practical knowledge and experiences in competition organization and stakeholder engagement, along with thoughtful reflections on the future of esports. The discussion extends to the integration of modern technologies such as AI and blockchain, making this a valuable resource for anyone interested in the evolving landscape of esports.” (Ramil Aliyev, Board Member of Global Esports Federation, Ex-Board Member of International Esports Federation, Ex-Board Member of European Esports Federation)

“As a dynamic and rapidly evolving field, esports requires insightful and practical guidance for enthusiasts and professionals alike. Ignat’s book is a stellar resource, offering a thorough and accessible exploration of the esports landscape. The practical advice and real-world examples make it an indispensable guide for anyone looking to understand or succeed in this exciting industry.” (Raja Rajamannar, Chief Marketing & Communications Officer of Mastercard, and author of Wall Street Journal Bestseller “Quantum Marketing”)