Contemporary Sport Management, Eighth Edition, examines core functions, career opportunities, and current trends in sport management conveyed by a diverse team of contributors. Reflecting the latest information and examples from the field, the text covers the essentials for entering the profession.

Part I. Introduction to Sport ManagementChapter 1. Managing SportPaul M. Pedersen Defining Sport and Sport Management Nature and Scope of the Sport Industry Unique Aspects of Sport Management Sport Management Competencies Future Challenges and OpportunitiesChapter 2. Developing a Professional PerspectiveKhirey B. Walker, Dominique C. Kropp, Jamee Pelcher Professional Preparation Professional Attitude Career Planning and Management Career Readiness for Occupational SuccessChapter 3. Management Concepts and Practice in Sport OrganizationsKathryn Heinze, Kathy Babiak, Lucie Thibault Organization Defined Types of Sport Organizations Organizational Environment Organizational Effectiveness Organizational Strategy Organizational Culture Organizational Structure and Design Organizational Change and Innovation Critical Thinking in Sport Organizations Ethics in Sport OrganizationsChapter 4. Managing and Leading in Sport OrganizationsLaura J. Burton, Ajhanai Keaton, Shannon Kerwin Theoretical Approaches to Management Management Functions Classifications of Managers Managerial Skills Leadership Decision Making, Authority, and Power Leadership Prototypicality Critical Thinking in Sport Managing and Leading Ethics in the Leadership of Sport OrganizationsChapter 5. Sociological Aspects of Sport ManagementNicole M. LaVoi, Dunja Antunovic, Katie Lebel Social Significance of Sport Benefits of Sport Dark Side of Sport Sport as a Vehicle for Social Transformation Implications for Sport ManagersChapter 6. Sport Management ResearchJess C. Dixon, Brendan Dwyer, Ceyda Mumcu What Is Sport Management Research? Why Sport Managers Need to Understand Research Key Features of Quality Research Ethics in Sport Management Research Critical Thinking in Sport Management Research Current Challenges in Sport Management Research Future of Sport Management ResearchPart II. Sport Management SitesChapter 7. Managing Sport Participation Across the Life SpanMarlene A. Dixon, Jennifer E. McGarry, Ashlyn Hardie Origins of Sport for All and Community-Level Sport Youth Sport History Definition of Community Sport Size and Scope of Community Sport Types of Community Sport Organizations Management Challenges Adult Community Sport Offerings Youth Sport OfferingsChapter 8. Interscholastic AthleticsTywan G. Martin, James E. Johnson, Eric W. Forsyth Arrival of Interscholastic Athletics Governance of Interscholastic Athletics Value of Interscholastic Athletic Programs Participation Numbers Operating Models Careers in Interscholastic Athletics Issues Facing Interscholastic Athletics Critical Thinking in Interscholastic Athletics Ethics in Interscholastic AthleticsChapter 9. Intercollegiate AthleticsEllen J. Staurowsky, Robertha Abney, Nicholas M. Watanabe Origins of Intercollegiate Athletic Governance College Sport Finance Intercollegiate Athletic Administrators Critical Thinking in Intercollegiate Athletics Ethics in Intercollegiate AthleticsChapter 10. Professional SportJacqueline McDowell, Amy Chan Hyung Kim, Kelly Evans Historical Aspects of Professional Sport Unique Aspects of Professional Sport Revenue Sources for Professional Sport Teams Future Challenges Facing Professional Sport Career Opportunities in Professional SportChapter 11. Sport Management and Marketing AgenciesAshley G. Bowers, Alex C. Gang, Ray Schneider Functions of Sport Management and Marketing Agencies Types of Sport Management and Marketing Agencies Careers in Agencies Challenges Facing Agencies Critical Thinking in Agency Activities Ethical Issues in Sport Management and Marketing AgenciesChapter 12. International Sport ManagementArmin Marquez, Elsa Kristiansen, Ashleigh-Jane Thompson What Is International Sport? Expansion of International Sport Current Issues in International Sport Guidelines for Future Leaders in International Sport Management Critical Thinking in International Sport Ethics in International SportChapter 13. Esports ManagementBerNadette Lawson-Williams, Dina Gentile, Minna Rollins Evolution of Esports Differentiating Esports From Traditional and Nontraditional Sports Esports and Wellness Popularity of Esports Societal Trends in EsportsChapter 14. Emerging Developments in Sport ManagementGashaw Abeza, Elizabeth Wanless, Yoseph Z. Mamo New Realities Artificial Intelligence (AI) Virtual Reality (VR) and Augmented Reality (AR) Blockchain and Sport Nonfungible Tokens in Sport Industry Machine Learning and AI Chatbots in Sport Streaming Fantasy Sport Sports BettingPart III. Sport Management FunctionsChapter 15. Sport MarketingKetra L. Armstrong, Brian Turner, Kimberly S. Miloch Developing a Sport Marketing Plan Market Research Critical Thinking in Sport Marketing Ethical and Socially and Culturally Responsible Sport Marketing Career Opportunities in Sport Marketing Future of Sport MarketingChapter 16. Sport Sales and Consumer BehaviorBo Li, Cara Holdsclaw, James J. Zhang Understanding the Individual as a Sport Consumer Group Influences on the Sport Consumer Situational Influences on the Sport Consumer Consumer Decision Making in Sport Sport Sales Challenges and Issues in Sport Consumer Behavior and Sales Critical Thinking in Sport Consumer Behavior Ethics in Promoting Sport Consumer BehaviorChapter 17. Analytics in the Sport IndustryKevin Mongeon, David P. Hedlund, Yiran Su The Sport Analytics Process Sport Analytics Techniques Critical Thinking in Sport Analytics Sport Analytics in PracticeChapter 18. Communication in the Sport IndustryMike Ross, Brody Ruihley, Zack P. Pedersen Theoretical Framework of Sport Communication Strategic Sport Communication Model (SSCM) Media Relations in Sport Community Relations in Sport Critical Thinking in Sport Communication Ethics in Sport CommunicationChapter 19. Finance and Economics in the Sport IndustryTimothy D. DeSchriver, Sarah B. Williams, Daniel F. Mahony Current Financial Situation of U.S. Professional Sport Current Financial Situation of U.S. Collegiate Athletics Economics of Sport Overview of Financial Management Sources of Revenue and Expenses for Sport Organizations Careers in Financial Management for Sport OrganizationsChapter 20. Sport Facility and Event ManagementBrianna L. Newland, Stacey A. Hall, Thomas J. Aicher Overview of Facility Management Facility Management Event ManagementChapter 21. Legal Considerations in Sport ManagementKatie M. Brown, Natasha T. Brison, Lauren McCoy Coffey Basics of Law U.S. Constitution Federal Legislation State Legal Systems Future Challenges Critical Thinking in Sport Law Ethics in Sport Law