The relationships between narrative and leadership,between rhetoric and performance, between doctrine and its voicing, are crucialto party politics and are underrated by both practising politicians andscholars. A political leader’s persona is aconstruction that performs – rather like an actor – in the political space.

Acknowledgements.- List of Abbreviations.- List of Figures.- 1.Political Leadership, Rhetoric and Culture: Aristotle Good, Max Weber Bad.- 2.Leadership Lessons from the Past.- 3.The Arc of Rhetoric and the Leader as Author.- 4.Rhetoric and Performance: Miliband’s Finest Hour (sixty-four minutes and forty seven seconds, in fact).- 5.Narrative Collapse and the Teller Without a Tale.- 6.Conclusion: Narrative, Rhetoric and the ‘Personalized Political’

The relationships between narrative and leadership, between rhetoric and performance, between doctrine and its voicing, are crucial to party politics and are underrated by both practising politicians and scholars. This study analyses the ‘performance of leadership’ in the UK Labour Party, and what this means for a new approach to understanding politics. The main focus of this study is the five-year leadership of Ed Miliband, 2010-2015. The fortunes of the party and the party leadership can be apprehended as a series of performed rhetorical events. A political leader’s persona is a construction that performs – rather like an actor – in the political space. The author identifies and analyses the architecture and the modalities of leadership persona construction and performance in contemporary politics. John Gaffney is Professor of Politics at Aston University, Birmingham, UK and Co-Director of the Aston Centre for Europe.   

“John Gaffney has written a thoroughly timely yet spirited and wonderfully insightful book on Labour’s travails with the challenges of leadership, particularly in the post-Blair years. He shows us how Labour’s leaders ‘perform’ their role by means of speech and character, seeking – often despite their own or others’ ambivalence – to embody a unifying narrative without losing touch with the party’s historic ‘mission’. Gaffney then explores Ed Miliband’s recent troubled rendering of this impossible role. This is a book that should be read by anyone interested in the Labour Party and the Left today.” (James Martin, Professor of Politics, Goldsmiths, University of London, UK)

"John Gaffney has written a thoroughly timely yet spirited and wonderfully insightful book on Labour's travails with the challenges of leadership, particularly in the post-Blair years. He shows us how Labour's leaders 'perform' their role by means of speech and character, seeking - often despite their own or others' ambivalence - to embody a unifying narrative without losing touch with the party's historic 'mission'. Gaffney then explores Ed Miliband's recent troubled rendering of this impossible role. This is a book that should be read by anyone interested in the Labour Party and the Left today." (James Martin, Professor of Politics, Goldsmiths, University of London, UK)