Contents: 1 Introduction to A Modern Guide to Creative Economies 1 Roberta Comunian, Alessandra Faggian, Jarna Heinonen and Nick Wilson PART I CREATIVE ECONOMIES: CHALLENGING DEFINITIONS AND EXPLORING NEW METHODS 2 Modular solutions and creative coding: the success of the creative and cultural industries in Australia 21 Scott Brook 3 On GIS and the creative economy: opportunities and challenges 36 Manfredi de Bernard, Roberta Comunian and Federica Viganò 4 Using social network analysis to understand the creative and cultural industries 55 Jon Swords 5 Measuring creative and cultural industries: the statistics job from taxonomies to composite indices 77 Alessandro Crociata and Chiara Burlina PART II CREATIVE ECONOMIES AND ENTREPRENEURSHIP: RE-THINKING INCLUSIVITY AND BUSINESS MODELS 6 Experiences of belonging to the creative economy: narratives from northern micro-entrepreneurs 92 Lenita Nieminen and Arja Lemmetyinen 7 Cultural entrepreneurship: ethnicity and migrant communities 109 Annette Naudin 8 Creative entrepreneurship in 2022 and beyond: some implications for higher education 125 Ruth Bridgstock PART III CREATIVE ECONOMIES: FOCUS ON NETWORKS, PLACE AND MOBILITIES 9 This must be the place: creative workers’ evaluations of cities as enabling contexts for work 147 Lorenzo Mizzau, Fabrizio Montanari, Damiano Razzoli and Stefano Rodighiero 10 Crafting professionals: exploring the spatial and social mediation of professional networks in craft higher education 164 Lauren England 11 Emerging spatial relations of artists and art scenes through the lens of art schools in Manchester and Leipzig 181 Silvie Jacobi 12 Exploring contemporary visual arts careers in Italy: education, mobility and project work 194 Jessica Tanghetti PART IV CREATIVE ECONOMIES RE-IMAGINED 13 Re-futuring creative economies: beyond bad dreams and the banal imagination 216 Mark Banks 14 Growth of what? New narratives for the creative economy, beyond GDP 228 Jonathan Gross 15 Inclusive solidarity: emerging forms of resistance within the UK creative economy 249 Tamsyn Dent 16 What is the creative economy – really? 269 Nick Wilson Index 286

‘For the past two decades, governments, academics, and industry groups have celebrated, measured, and advocated for the creative economy and its accelerated growth. Largely thought of as the production and consumption of creative goods across multiple sectors and geographies, the creative economy is actually much more – it is the sum total of our expressive lives – how we create and share human expression – which is both critical and complex and subject to policy, market forces, networks, professional practice, and community-based values. A Modern Guide to Creative Economies is essential reading for considering and reflecting on how we build healthy, equitable, and sustainable conditions for the creation, celebration, and exchange of human expression. The book, and its collection of brilliant essays, offers fresh insight that will inspire scholars, students, and leaders in arts and culture to ask new and different questions and ultimately to imagine possibilities for not just growing our creative economies, but also for sustaining the humans who are critical for creative expression to thrive.’