This book presents a compilation of studies of consumer acceptance of genetically modified foods. These studies utilized different methods and evidence including: price and expenditure data; experimental methods; "willingness to pay"; consumer attitudes; and economic consequences.

PART I: STUDIES UTILIZING PRICE AND EXPENDITURE DATA 1: Do Agricultural commodity prices respond to GMO bans?, J L Parcell andN G Kalaitzandonakes, University of Missouri-Columbia, USA 2: Consumer acceptance and labelling of GMOs in food products: A studyof fluid milk demand, K Kiesel, D Buschena and V Smith, Montana StateUniversity, USA 3: Consumer purchasing behaviour towards GM foods in The Netherlands,L Marks, N G Kalaitzandonakes, University of Missouri-Columbia, USAand S Vickner, University of Kentucky, USA PART II: STUDIES UTILIZING EXPERIMENTAL METHODS 4: The welfare effects of implementing mandatory GM labelling in the USA,W E Huffman, Iowa State University, USA, M Rousu, Research TrianglePark, USA, J F Shogren, University of Wyoming, USA and A Tegene,FRED, Washington, USA 5: Using simulated test marketing to examine purchase interest in foodproducts that are positioned as GMO-free, M M Wolf, A Stephens andN Pedrazzi, California Polytechnic State University, USA PART III: STUDIES UTILIZING WILLINGNESS-TO-PAY METHODS 6: Measuring the value of GM traits: The theory and practice ofwillingness-to-pay analysis, S Olubobokun and P W B Phillips, Universityof Saskatchewan, Canada 7: Willingness to pay for GM food labeling in New Zealand, W Kaye-Blake,K Bicknell and C Lamb, Lincoln University, New Zealand 8: Contingent valuation of breakfast cereals made of non-biotechingredients, W Moon and S Balasubramanian, Southern Illinois University, USA 9: A Comparative analysis of consumer acceptance of GM foods in Norwayand in the USA, W D Chern, Ohio State University, USA andK Rickertsen, Agricultural University of Norway 10: Comparing consumer responses toward GM foods in Japan and Norway, J J McCluskey, Washington State University, USA, K M Grimsrud,University of Guelph, Canada and T I Wahl, Washington StateUniversity, USA 11: Willingness to pay for GM foods: Results from a public survey in theUSA, H-Y Chen and W S Chern, Ohio State University, USA PART IV: STUDIES OF CONSUMER ACCEPTANCE 12: A Comparison of consumer attitudes towards GM food in Italy and theUSA, M M Wolf, California Polytechnic State University, USA,P Bertolini, Facolta di Economia, Italy and J Parker-Garcia, CaliforniaPolytechnic State University, USA 13: Consumer attitudes towards GM food in Ireland and the US, M M Wolf,California Polytechnic State University, USA, et al 14: Attitudes toward GM food in Colombia, D Pachico, CIAT, Colombia andM M Wolf, California Polytechnic State University, USA 15: Consumer acceptance and development perspectives of functional foodin Germany, H Dustmann and H Weindlmaier, Technische Universitat,Germany 16: Factors explaining opposition to GMOs in France and Europe, S Bonny,INRA, France PART V: STUDIES OF ECONOMIC CONSEQUENCES 17: Introducing novel protein foods in the EU: Economic and environmentalimpacts, X Zhu, Wageningen University, The Netherlands, E van Ierland,and Justus Wesseler 18: Consumer attitudes towards GM foods: The modelling of preferencechanges, C P Nielsen, Danish Institute of Agricultural and FisheriesEconomics, Denmark, et al