Chapter 1: An Introduction to TourismChapter 2: The Nature of Tourism DemandChapter 3: Tourism Consumer BehaviourChapter 4: Measuring and Modelling Tourism DemandChapter 5: Forecasting Tourism DemandChapter 6: DestinationsChapter 7: The Economic Impact of TourismChapter 8: The Environmental Impact of TourismChapter 9: The Socio-Cultural Impact of TourismChapter 10: Sustainable TourismChapter 11: Tourism and Development PlanningChapter 12: Tourism, Crises and Disaster ManagementChapter 13: AttractionsChapter 14: AccommodationChapter 15: Events ManagementChapter 16: IntermediariesChapter 17: TransportationChapter 18: Public Sector and PolicyChapter 19: Managing Marketing for TourismChapter 20: Marketing PlanningChapter 21: Marketing Mix ApplicationsChapter 22: Information Technology in Tourism

This 6th edition of Tourism: Principles and Practice is set in a dynamic world where the political and economic geographies are rapidly changing. Taking these changes into account, the new edition continues to address key issues within the tourism and hospitality sectors. Written by scholars with a wealth of experience, it provides a blended and insightful view of the tourism industry and the latest trends in the world in which it operates.    The 6th edition provides updated content on consumer behaviour and tourism demand, looking at how these play out within destinations where social media and smart phones have altered booking patterns. The chapter on intermediaries includes a detailed case on the use/non-use of intermediaries by low-cost airlines, bringing to the fore many of the questions facing suppliers across the industry, while the final chapter on information technology in tourism serves to highlight the omnipresence of technology in all areas of this fascinating industry.   Furthermore, each chapter focuses on seminal work that has been undertaken and incorporates the latest thinking in the subject area. For example, the chapter on tourism, crises and disaster management brings new approaches to the topic, including novel ways of measuring the impact of terrorist attacks on tourist arrivals.     A student friendly and approachable text that integrates theory with new case study examples, the 6th edition is suitable for students at both undergraduate and postgraduate level wanting to master the subject of tourism.    John Fletcher is Pro Vice Chancellor, Research and Innovation, at Bournemouth University.   Alan Fyall is Orange County Endowed Professor of Tourism Marketing, at Rosen College of Hospitality Management, University of Central Florida   David Gilbert is Emeritus Professor of Marketing at Surrey University, UK, and visiting Professor at Bournemouth University, UK and DUFE, China.   Stephen Wanhill is Professor of Tourism Economics at the University of Limerick, Ireland and Emeritus Professor of Tourism Research at Bournemouth University, UK.   Endorsements to follow.

Mini case studies which concentrate on specific destinations and organisations Self-check questions which allow you to review material and track your progress Full length case studies which conclude each chapter Practitioner views to give insight from someone who understands the real world of tourism