Enduring Management Wisdom for Today's Leaders From Peter F. Drucker. Peter Drucker's Five Most Important Questions provides insightful guidance and stirring inspiration for today's leaders and entrepreneurs.

Foreword viiFrances Hesselbein Introduction xiiiJoan Snyder Kuhl About xixPeter F. Drucker Why Self-Assessment? 1Peter F. Drucker Question 1 What is Our Mission? 7Peter F. Drucker with Jim Collins, Kelly Goldsmith, Marshall Goldsmith, and Michael Radparvar Question 2 Who is Our Customer? 19Peter F. Drucker with Philip Kotler, Raghu Krishnamoorthy, and Luke Owings Question 3 What Does the Customer Value? 35Peter F. Drucker with Jim Kouzes, Kass Lazerow, Mike Lazerow, and Nadira Hira Question 4 What Are Our Results? 47Peter F. Drucker with Judith Rodin, Bernard Banks, and Adam Braun Question 5 What is Our Plan? 61Peter F. Drucker with V. Kasturi Rangan, Juana Bordas, and Caroline Ghosn Transformational Leadership 81Frances Hesselbein with Lauren Maillian Bias The Self-Assessment Process 89Peter F. Drucker Suggested Questions to Explore 91 Notes 101 Definition of Terms 105 Additional Resources 107 About the Contributors 109 About the Frances Hesselbein Leadership Institute 117 Acknowledgments 120

This special edition of Peter Drucker’s Five Most Important Questions is filled with insightful guidance and stirring inspiration from contemporary leaders and rising stars. This book is a solution for today’s leaders and aspiring talent who are looking for a management resource with a simple method to help them think through what they are doing, why they are doing it, and what they must do to be successful. Known as the “Father of Modern Management” Peter Drucker asserted, “self-assessment is the first action required of leadership.” This vital resource gives leaders a practical framework for self-assessment and applying Drucker’s time-tested leadership philosophy to their organization. The concepts and framework are applicable across every sector, within every industry as well as the classroom. Drucker’s philosophy is as relevant for meeting today’s business challenges and opportunities as it was when it was first developed in the midtwentieth century. There are 20 contributors who provide diverse perspectives and real world application of each question demonstrating that innovation in business will still soar from this framework. For those leading, managing, and working in all three sectors—public, private, and social—Peter Drucker’s Five Most Important Questions helps leaders gain a new perspective and develop a solid foundation upon which to build a successful and bright future for themselves and their organizations. Complex and compelling, the questions are as essential as they are relevant and can be applied to any organization. Peter Drucker’s Five Most Important Questions is designed for organizational, strategic self-assessment, not for program assessment, or an individual performance review. It starts with the fundamental question “What is our mission?” It addresses the question of the organization’s reason for being—its purpose—instead of the how. The questions offer a guide through the process of assessing how well you are doing, ending with a measurable, results-focused strategic plan to further the mission and to achieve the organization’s goals, guided by the vision. Concise, clear, and accessible, this important guide is peppered with commentary from distinguished management gurus, contemporary entrepreneurs, and dynamic millennial leaders, including luminaries such as Jim Collins, Marshall Goldsmith, and Judith Rodin while introducing emerging leaders like Adam Braun, Caroline Ghosn, and Michael Radparvar. Peter Drucker’s Five Most Important Questions will challenge leaders and stimulate spirited discussion and action within any organization, inspiring positive change and new levels of excellence. By tapping into the power of the five questions, leaders can identify strengths and challenges, embrace change, foster innovation, accept and respond to customer feedback, look beyond the organization for trends and opportunities, encourage planned abandonment, and demand measurable results.

“The book is concise but compelling reading, as Peter Drucker’s wisdom is timeless and a most valuable tool for leaders across all generations, and as such, this very readable book is a must for all today’s managers.” (Institute of Management Services Journal, October 2015)