See - Understand - Discuss - Practice
Operations Management makes it easy to:
· identify the relevance of operations in the real-world;
· understand the theory underlying the subject;
· discuss and think critically about operations;
· consolidate learning through practice.
Aware that students taking their first module in Operations Management often have little first-hand experience of a working environment, the authors introduce all the core topics to students in a lively and engaging manner, making OM relevant and meaningful. Over 80 cases spanning local businesses to global companies showcase real-life operations and challenge students to think about the issues they may encounter in their future career. Cases include:, Microsoft, HP, Dominos, ING Bank, EasyJet, Ticketmaster, Apple, Boeing, IKEA, NHS, Marriott, BP, and Sytner.
Research insights point students in the direction of seminal and recent research in the field to further their reading, while learning outcomes and chapter summaries help to consolidate understanding and structure revision. The text is also augmented by extensive online resources such as animated diagrams, practice activities, video interviews, and quizzes. Relevant materials are signposted from each chapter, providing a truly holistic approach to the subject.
Additional online resources include:
For students:
Animated diagrams from the book, with audio narration to help explain the concepts being depicted.
Curated library of links to footage of 'Operations in Action'.
Web-based activities.
Multiple choice questions.
Links to seminal paper.
Flashcard glossary.
For lecturers:
Bespoke video case material consisting of interviews and processes tied to each chapter. Packaged as 5 minute clips, these can either be shown in relation to a chapter topic, or as a whole film to demonstrate how one company utilises many aspects of OM.
Customizable PowerPoint slides.
Tutor guide.
Tutorial activities.
Answers to discussion questions.
Test bank.
Les mer
Concise, engaging, relevant: light on quantitative techniques and packed with cases offering a real-world perspective, this text provides the most accessible approach to operations management.
Part A UNDERSTANDING OPERATIONS MANAGEMENT1. Introduction to Operations Management2. Winning Customers and Competing EffectivelyPart B MANAGING OPERATIONS3. Operations Processes and Life Cycles4. Locating, Designing and Managing Facilities5. Managing Supply Chain Relationships6. Managing Materials and Inventory Performance7. Managing Capacity and Demand8. Managing the Service Encounter9. Managing Quality10. Managing the Workforce and Technology11. Managing Projects, Crises, and Business ContinuityPart C OPERATIONS STRATEGIES12. Operations Strategy and International Operations13. Lean, Agile, and Mass Customization14. Innovation and Continuous Improvement
Les mer
Packed with cases and examples to engage those with little or no experience of operations management, and emphasise to them its importance in the everyday world.Concise structure maps to one semester courses and encourages students to fully understand the relevance of operations in their future careers.Integrated additional resources, including running case material, animated diagrams, and voiced-over quantitative models, encourage student engagement and promote a solid understanding of the subject.A user-friendly writing style is complemented by a wealth of learning features, diagrams, and photos to make the subject clear for students and encourage them to actively engage with the topic.
Les mer
Packed with cases and examples to engage those with little or no experience of operations management, and emphasise to them its importance in the everyday world.
Concise structure maps to one semester courses and encourages students to fully understand the relevance of operations in their future careers.
Integrated additional resources, including running case material, animated diagrams, and voiced-over quantitative models, encourage student engagement and promote a solid understanding of the subject.
A user-friendly writing style is complemented by a wealth of learning features, diagrams, and photos to make the subject clear for students and encourage them to actively engage with the topic.
Les mer
Produktdetaljer
ISBN
9780198724353
Publisert
2019
Utgave
2. utgave
Utgiver
Vendor
Oxford University Press
Vekt
1012 gr
Høyde
261 mm
Bredde
194 mm
Dybde
20 mm
Aldersnivå
U, 05
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
472