Profit Planning is ideal for practicing managers, entrepreneurs,
accountants and financial controllers engaged in the hospitality and
tourism sectors and for students of hospitality and tourism management
interested in applying theory to practice. In particular, the content
provides a complete guide to key managerial accounting techniques at
the property level - the âcutting-edgeâ of day-to-day business
decisions. This extended edition includes:⢠New bullet point format,
allowing the reader to âdip intoâ specific methods and techniques;
⢠New research & developments applicable to practitioners at the
property (business unit) level;⢠New chapters, such as cost
structure, incorporating the authorâs profit planning framework
implemented in numerous hotel and tourism organisations;⢠A new
chapter on comparing & benchmarking performance for monitoring results
against competitive set; ⢠A new chapter on customer profitability
analysis for identifying customer profiles in terms of profit
contributors and loss-makers;⢠Extensive revision of chapters, such
as financial statements, flexible budgets and pricing;⢠Revised
edition now includes a major new section Step-by-Step: Quantitative
analysis of cost functions in hotels & restaurants. A concise guide to
improving the accuracy of cost estimates for routine competitive
bidding and transaction negotiation, where lost margins lie; enabled
by software e.g. Excel. An essential tool for all those in
industry.Written in a user-friendly style, with a minimum of theory
and technical jargon, it assumes readers already have a basic
knowledge of accounting and financial statements. Profit Planning
demonstrates how to apply accounting techniques in practical
day-to-day decisions. Examples draw directly on the authorâs
research and consulting experience developing profit planning and
benchmarking techniques for a wide range of hospitality and tourism
organisations, including the Dorchester Group (and Dorchester
Collection); Firmdale Hotels; InterContinental Hotels Group (Europe
Middle East Africa); Myhotels Group; Raffles Hotels & Resorts; Rezidor
Hotel Group; SwissĂ´tel Hotels & Resorts (Europe Middle East Africa);
Starwood Hotels & Resorts (UK, Ireland, Scandinavia & Turkey); FČilte
Ireland (National Tourism Development Authority); VisitGuernsey (The
States of Guernsey Tourist Board) and Westminster Abbey.Peter Harris
is Professor Emeritus in the Oxford School of Hospitality Management
at Oxford Brookes University. Author of numerous books and articles,
his research and consulting includes cost behaviour, profit planning
techniques and performance measurement in hotels. In 2004 at the Savoy
Hotel, London, he was presented with the BAHA Lifetime Achievement
Award and in 2007 he was awarded Honorary Fellowship of the Council
for Hospitality Management Education.
Les mer
For hospitality and tourism (extended edition)
Produktdetaljer
ISBN
9781908999627
Publisert
2014
Utgave
3. utgave
Utgiver
Vendor
Goodfellow Publishers
SprĂĽk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter