This is an accessible and academically rigorous guide to the themes and functions of management. It contains in depth case studies that examine key management issues in a broad range of organisations, from Apple and Virgin to the British Heart Foundation and Management in Practice features full of insights into contemporary management activities. Entrepreneurship, sustainability, governance and internationalization are integrated throughout, giving clear guidance on how students can further their understanding of these key topics.
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Part 1 An Introduction To Managment
1 Managing in organisations
2 Models of management
Part 1 Case: Apple Inc.
Part 1 Employability skills
Part 2 The environment of Mangement
3 Organisation cultures and contexts
4 Managing internationally
5 Corporate responsibility
Part 2 case: BP
Part 2 Employability skills
Part 3 Planning
6 Planning
7 Decision making
8 Managing strategy
9 Managing marketing
Part 3 case: The Virgin Group
Part 3 Employability skills
Part 4 Organising
10 Organisation structure
11 Human resource management
12 Information systems and e-business
13 Creativity, innovation and change
Part 4 case: Royal Bank of Scotland
Part 4 Employability skills
Part 5 Leading
14 Influencing
15 Motivating
16 Communicating
17 Teams
Part 5 case: British Heart Foundation
Part 5 Employability skills
Part 6 Controlling
18 Managing operations and quality
19 Performance measurement and control
20 Finance and budgetary control
Part 6 case: Tesco
Part 6 Employability skills
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Produktdetaljer
ISBN
9781292088594
Publisert
2016
Utgave
7. utgave
Utgiver
Vendor
Pearson Education Limited
Vekt
1353 gr
Høyde
265 mm
Bredde
200 mm
Dybde
30 mm
Aldersnivå
05, U
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
728
Forfatter