In this multidisciplinary book, experts from around the globe examine how data-driven political campaigning works, what challenges it poses for personal privacy and democracy, and how emerging practices should be regulated.

Table of contentsIntroduction1 Political Micro-Targeting in an Era of Big Data Analytics: an Overview of the Regulatory IssuesJanice Richardson, Normann Witzleb and Moira Paterson Section One: The Need for a Civic Disposition 2 From Mass to Automated Media: Revisiting The ‘Filter Bubble’Mark Andrejevic & Zala Volcic 3 Filter bubbles, Democracy and Conceptions of Self: A Brief Genealogy and a Spinozist Perspective Janice Richardson4 Voting Public: Leveraging Personal Information to Construct Voter PreferenceJacquelyn Burkell & Priscilla M. ReganSection Two: Public International and European Law5 International Law and New Challenges to Democracy in the Digital Age: Big Data, Privacy and Interferences with the Political ProcessDominik Steiger 6 Social Media in Election Campaigns: Free Speech or a Danger for Democracy?Udo Fink7 Freedom of Processing of Personal Data for the Purpose of Electoral Activities after the GDPRMaeve McDonaghSection Three: Domestic Laws in Canada, Australia, the United States and the United Kingdom 8 From the Doorstep to the Database: Political Parties, Campaigns, and Personal Privacy Protection in CanadaColin J. Bennett & Michael McDonald9 Freedom of Political Communication in an Era of Big Data: Time to Rethink the Political Exemption in the Australian Privacy ActMoira Paterson & Normann Witzleb10 Big Data and the Electoral Process in the United States: Constitutional Constraint and Limited Data Privacy RegulationsRonald J. Krotoszynski, Jr.11 Data and Political Campaigning in the Era of Big Data – the UK ExperienceStephanie Hankey, Ravi Naik and Gary Wright