Handbook of Business Communication Linguistic Approaches
Innbundet /
2017
/ Engelsk
Produktdetaljer
ISBN
9781614516835
Publisert
2017-07-24
Utgiver
Vendor
De Gruyter Mouton
Vekt
1302 gr
Høyde
240 mm
Bredde
170 mm
Aldersnivå
P, 06
Språk
Product language
Engelsk
Format
Product format
Innbundet
Antall sider
711
Biographical note
Gerlinde Mautner and Franz Rainer, WU Vienna, Vienna, Austria.
In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.
Les mer
In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics.
Produktdetaljer
ISBN
9781614516835
Publisert
2017-07-24
Utgiver
Vendor
De Gruyter Mouton
Vekt
1302 gr
Høyde
240 mm
Bredde
170 mm
Aldersnivå
P, 06
Språk
Product language
Engelsk
Format
Product format
Innbundet
Antall sider
711
Biographical note
Gerlinde Mautner and Franz Rainer, WU Vienna, Vienna, Austria.