The Hollywood Brand traces the development of the moving picture from its humble roots as an object of mass amusement to its transformation into an art form worthy of exhibition in museums and academic study in leading universities. This book provides historical context to the ideas that coalesce to create the iconic Hollywood brand that comes to define American identity.
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The Hollywood Brand traces the development of the moving picture from its humble roots as an object of mass amusement to its transformation into an art form worthy of exhibition in museums and academic study in leading universities. This book provides historical context to the ideas that coalesce to create the iconic Hollywood brand that comes to define American identity.
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Introduction: Modernity under the Hollywood Sign. Chapter 1 What’s in a Name? Exhibition and Expectation Chapter 2 Movies with a Mission: Populism and Patriotism Chapter 3 A Home Among the Moderns: Movies and Modern Aesthetics Chapter 4 Hurray for Hollywood: Entertainment as Art Chapter 5 A New Art for the American Century: Hollywood Enters the Museum. Conclusion: The Future for the Hollywood Brand
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Produktdetaljer

ISBN
9780815395744
Publisert
2018-02-07
Utgiver
Vendor
Routledge
Vekt
453 gr
Høyde
229 mm
Bredde
152 mm
Aldersnivå
U, G, 05, 01
Språk
Product language
Engelsk
Format
Product format
Innbundet
Antall sider
166

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