An affectionate portrait of how 'the mouse' learned to use the mouse. -- Alan Kay, President, Viewpoints Research Institute

Highlights how technological innovation made Disney’s characters and stories more engaging for audiences Explores how Disney uses contemporary gaming and online environments to create interactive stories Presents an insider’s look at the creation process for their digital games, including The Lion King Animated Story Book, Disney Blast and Toontown Includes supplementary material: sn.pub/extras
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Produktdetaljer

ISBN
9781461421009
Publisert
2012-04-26
Utgiver
Springer-Verlag New York Inc.
Høyde
235 mm
Bredde
155 mm
Aldersnivå
Professional/practitioner, UF, 08
Språk
Product language
Engelsk
Format
Product format
Innbundet
Antall sider
16

Biografisk notat

Newton Lee is CEO of Newton Lee Laboratories, president of the Institute for Education, Research, and Scholarships, and founder and co-editor-in-chief of ACM Computers in Entertainment. During a decade of tenure at Disney Online from 1996 to 2006, he led the technical team of the Disney Online Games Group in producing over 100 online games and activities for Disney's websites including Disney.com and Disney's Blast. Krystina Madej is Visiting Assistant Professor at the School for Literature, Culture and Communication at Georgia Institute of Technology, Atlanta, and Adjunct Professor with the School for Interactive Arts and Technology at Simon Fraser University, Vancouver. For many years her research interest has been the characteristics of narrative that create meaning, especially those that are shared across print and digital media. Before returning to academia in 1999 she enjoyed a successful career as a communications designer.