Joanna Hall, the popular diet and fitness presenter for ITV’s This Morning show, reveals her simple 5 step fat loss plan. The golden rule is ‘no carbs after 5pm’ – and with Joanna Hall’s help the rest is easy!

• Joanna Hall is Britain’s hottest TV diet and fitness presenter. She has been has been contracted to do twice as many slots for ITV’s This Morning in 2003. She has also appeared on TV Autumn 2002 as trainer to Popstars: the Rivals. She is Granada’s biggest face of fitness. • From January 2003, Joanna will be the health, diet and fitness expert for Tesco’s Healthy Living Club, which is run for Tesco Clubcard holders- around 145,000 people. • Public awareness of Joanna is growing: her own website has 2,500 hits per day; her slimmer club on This Morning’s website has been extremely popular • Joanna’s bikini video with This Morning sold 10,000 copies in the first 4 weeks and her 5 Steps to Fat Loss video is sold from Joanna’s own site. • Over a year on, Body Blitz is selling 500 copies a month, making it an valuable backlist gem. • This book includes 40 brand new starch curfew recipes. • TV company Bazal Productions has commissioned Joanna to present a 28 part series called The Inch War.