This textbook offers students a systematic guide to how information
systems underpin organisational activity in today's global information
society, covering everything from ICT infrastructure and the digital
environment to electronic marketing, mobile commerce and design
thinking. While academically rigorous and underpinned by the author's
deep knowledge of the subject, an engaging writing style combined with
extensive pedagogical features, cases and innovative examples from
around the world ensure that the text remains accessible to those
approaching the topic for the first time. Taking an approach that
views businesses as complex systems, the book illustrates how valuable
systems thinking can be in our everyday working lives, while
theoretical ideas are always supported by examples of their
application in the real world. This text is the ideal course companion
for all students studying business information systems or management
information systems modules at undergraduate, postgraduate or MBA
level. New to this Edition: - New coverage of key contemporary topics,
including big data, analytics, cloud computing, the internet of
things, blockchain and bitcoin, green IS, ethics, and cyber security.
- Brand new chapters on Mobile Commerce and Social Media, and
Designing Digital Organisation (design thinking). - A revised
concluding chapter considering contemporary technological trends, as
well as reflections and predictions for future innovations.
Accompanying online resources for this title can be found at
bloomsburyonlineresources.com/business-information-systems-3e. These
resources are designed to support teaching and learning when using
this textbook and are available at no extra cost.
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Produktdetaljer
ISBN
9781352007398
Publisert
2019
Utgave
3. utgave
Utgiver
Vendor
Bloomsbury Academic
Språk
Product language
Engelsk
Format
Product format
Digital bok
Forfatter